Connect with us

Hi, what are you looking for?

Investing

Podcast services startup Auddy raises £2.5m

Auddy, a London-based startup that provides producing, advertising and comms podcasting solutions for businesses, has secured £2.5m in funding.

Early-stage venture capital trust Pembroke VCT led the funding round with a £1.8m investment. The remaining capital came from existing investors Haatch Ventures and Brick Capital Ventures.

Auddy was founded in 2020 by former executives from Netflix, Virgin and Warner Music. Its podcasting outsourcing services include production, marketing, strategy and advertising.

The startup currently operates in the UK and Europe but it is looking to expand to a global market following its latest capital injection.

Auddy’s business can be broken down into three revenue streams: selling advert spaces for podcasts, producing original podcasts for brands and private podcasting for businesses to reach a specific audience in a private environment.

Its comms tool includes an optional integrated payment feature.

Auddy has produced podcasts including Science-ish and Smoke Screen, while it counts brands such as Selfridges, Soho House and Greenpeace among its clients.

“Auddy offers a unique and exciting prospect to businesses looking to use audio as a core part of their communications toolset and is poised to take advantage of surging growth in the podcasting sector over the coming years,” said Simon Porter, investment director, Pembroke Investment Managers LLP.

Auddy last year raised £456,000 in a crowdfunding campaign and a £1.5m seed funding round in 2020. Last year Auddy acquired branded podcast producer Radio Wolfgang.

Read more:
Podcast services startup Auddy raises £2.5m

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Get the daily email that makes reading the news actually enjoyable. Stay informed and entertained, for free.
Your information is secure and your privacy is protected. By opting in you agree to receive emails from us. Remember that you can opt-out any time, we hate spam too!

Latest

Economy

WASHINGTON D.C. — The United States is seeking to form a coalition of countries to drive negotiations on a global plastic pollution treaty, weeks...

Economy

By Diego Gabriel C. Robles  THE WORLD BANK (WB) upgraded its growth forecast for the Philippines for this year and 2023, citing an “accommodative”...

Economy

THE PHILIPPINE auto industry’s sales recovery will likely be derailed if a measure reimposing excise taxes on pickup trucks is signed into law, according...

Economy

THE BANGKO SENTRAL ng Pilipinas (BSP) may deliver a second off-cycle rate hike in early November when the US Federal Reserve is expected to...

Economy

THE ASIAN Development Bank (ADB) is planning to allocate at least $14 billion for a program aimed at easing a food crisis in the...

Investing

With the reversal of the 1.25% rise in National Insurance Contributions happening on the 6th of November, employers across the nation have an opportunity...

You May Also Like

Investing

Having a good Instagram marketing agency to back up your Instagram account is an absolute must going into the new year. With competition stronger...

Investing

The minute that any question pops into your head, you can simply ask Google. No longer do we have to pour over books and...

Investing

Insomnia is the most common sleep disorder in the global population. Therefore, it is a problem that many people suffer or have suffered throughout...

Economy

Ivermectin, an existing drug against parasites including head lice, has had a checkered history when it comes to treating COVID-19. The bulk of studies...

Disclaimer: SmartRetirementReport.com, its managers, its employees, and assigns (collectively "The Company") do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

Copyright © 2021 SmartRetirementReport. All Rights Reserved.