Connect with us

Hi, what are you looking for?

Economy

E-commerce platform connects young Afghan female entrepreneurs with the world

KABUL — A locally grown e-commerce platform in Afghanistan is connecting vendors with customers around the world, providing an important opportunity for the war-torn economy and inspiring a new trend of young women starting up their own small businesses.

E-commerce site Click.af started in 2016 to give Afghans access to a domestic online market, and last year began shipping globally, according to its founder Masiullah Stanikzai. The idea behind the expansion was to connect local designers and artisans to a larger base of consumers, he said, mainly Afghans living in the United States, the United Kingdom, Germany and Australia.

Twenty-five-year-old Maryam Yousufi jumped at the chance to connect with consumers around the world. She launched a fashion line called Machum on the site a few weeks ago and has received more than a dozen orders for the clothes she designs.

“I wanted my company’s products to reach global markets … It’s a big achievement for us,” she said.

Her clothes fuse Western style with traditional Afghan design, with her page on the e-commerce site showcasing an array of women’s clothing, from beaded and embroidered jewel-tone dresses to a sleek balloon-sleeved mustard top. Prices vary from $12 to more than $100.

Economists said that despite poverty, corruption, and poor infrastructure creating setbacks, Afghan e-commerce gives women greater opportunities to break into the world of business in the conservative society.

“E-commerce can be a powerful tool for bringing in greater gains to women entrepreneurs since it addresses the outmoded barriers of geographic isolation and limited access to information and financing,” said Lutfi Rahimi, a research fellow at the Biruni Institute, a Kabul-based economic think-tank.

Ms. Yousufi, who works on her business at night after her day job in media is done, said she believes online platforms can give others like her a chance to try entrepreneurship.

The platforms can help women in Afghanistan, where the majority of citizens live below the poverty line, overcome hurdles such as violence and instability, conservative attitudes towards women, and the difficulty in getting credit, Yousufi and experts said.

“I believe that young people should not always be employees of a company or office,” she said.

“They should use their talents and have their own businesses.” — Orooj Hakimi/Reuters

 

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Get the daily email that makes reading the news actually enjoyable. Stay informed and entertained, for free.
Your information is secure and your privacy is protected. By opting in you agree to receive emails from us and our affiliates. Remember that you can opt-out any time, we hate spam too!

Latest

Top News

Intensifying focus on worker safety across medical, chemical, automotive, and oil & gas sectors is a major reason for the burgeoning nitrile gloves industry,...

Economy

The government expects to finish 29 flagship infrastructure projects worth P238.48 billion before President Rodrigo R. Duterte’s term ends in 2022. It has added...

Economy

The Philippine central bank raised its balance of payment (BoP) projection for this year on expectations of an improved economic landscape here and overseas....

Economy

The Philippine central bank raised P100 billion from its auction of short-term securities on Friday even as rates rose on hints by the US...

Economy

The country’s outstanding foreign debt fell by 1.5% or $1.4 billion to $97 billion at the end of March from end-December, after the National...

Economy

The Department of Health (DoH) reported 6,833 coronavirus infections on Friday, bringing the total to 1.35 million. The death toll rose by 110 to...

You May Also Like

Investing

Having a good Instagram marketing agency to back up your Instagram account is an absolute must going into the new year. With competition stronger...

Investing

As a traditionally rigid insurance industry becomes bogged down by antiquated processes and operations, a handful of industry leaders are seeking to shake things...

Economy

US President Joseph R. Biden, Jr., will rely on ally countries to supply the bulk of the metals needed to build electric vehicles and focus on...

Economy

THE Securities and Exchange Commission (SEC) has warned the public from investing or to stop any investment in a group named Maxxprofit Computer Trading...

Disclaimer: SmartRetirementReport.com, its managers, its employees, and assigns (collectively "The Company") do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

Copyright © 2021 SmartRetirementReport. All Rights Reserved.

Get the daily email that makes reading the news actually enjoyable. Stay informed and entertained, for free.



Your information is secure and your privacy is protected. By opting in you agree to receive emails from us and our affiliates. Remember that you can opt-out any time, we hate spam too!