Connect with us

Hi, what are you looking for?


How to effectively improve your business’ ranking on Search engines


In the middle of the COVID-19 pandemic, all of us are advised to stay at home and minimize our activities outside to reduce the rate of infection.

To keep our lives going, agencies are now using the Internet to provide services to the public.

Work from home transactions is more emphasized nowadays, which helped us to continue living “normally”.

Even before the pandemic, businesses have always been eager to serve their customers in any way possible. Actually, they are only one keyword away. Little did we know, aside from keeping track of their profit and the flow of their business with their graphs and numbers, they also kept track of one thing: their ranks on multiple search engines.

Primary Ways To Improve Your Ranking

Establish A Business Account

If you want your business to get recognized online, this is one way to do it. Since we are now fully integrated into the digital world, you might as well make use of it. There are free tools on the Internet that allows a person to set up an account for his/her business.

Just put your exact location and areas that are near to your business, the category of your business as well as products and services that you provide, and additional information such as attributes and keywords that will get detected by search engines.

Build A Strong Online Presence

Aside from including your brand in the list of business directories, setting up a social media account and a website is another way for you to get noticed. Regularly update your social media account with photos or simple posts that last for 24 hours. Do not be ashamed to use hashtags and tag other accounts on a post. Put yourself out there!

Moreover, encourage people to drop a review of your business through your web pages. In the blog post Google Local Services Ranking Factors, the relationship between consumers and entrepreneurs are emphasized. They pointed out the things to consider in running ads for your business.

Additionally, establish an accessible website. We cannot deny that we do not use our phones every day. These devices have become our primary computers. With that said, your website should be accessible by any device, primarily smartphones. Different types of website generators have a feature that helps customize the appearance of your site on a mobile device.

Expand Your Network

Lastly, you have to work with other professionals to make your business known to other people. The most prominent way to communicate your services to the public is through photos or any form of visual art. You can commission a local artist to make a video or series of photos that promote your products and services.

Another way to work with people is to hold an event. Due to the pandemic, face-to-face events are impossible, so do it in the virtual world. The event should have keywords that are commonly searched by people regarding brands and businesses. Going live and doing projects with other brands is a great way to introduce your business to the Internet.  You can also request other brands to work with you and on a deal that will benefit both parties.

Collaborating with other people does not only benefit your business, but also the endeavors of other people. Furthermore, this is a great way to get recommended to others—consumers or entrepreneurs.

Factors That Affect The Ranking

In any type of arrangement on this planet, there are always factors that contribute to the placement of the subjects. The Internet can provide you a number of these factors affecting ranking on search engines, but these are just some of them by Google Support:

  • Relevance refers to how well your business profile and information match what the consumer is looking for.
  • Accessibility refers to the proximity or distance of the business establishment to the consumer.
  • Prominence is how well-known or even famous a certain business is.

Securing a rank on a search engine is one of the ways to keep our business recognized by people. It builds trust and shows the authenticity of our brand, which in one way or another, creates more profit. Furthermore, it allows different brands to work together on a project to promote their brands.

However, it is not always practical that we always push anything to get to the top. We might desire a booming business, but we have to keep our welfare as human beings. Surely our lives are much more important than profit, right?

Read more:
How to effectively improve your business’ ranking on Search engines

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Get the daily email that makes reading the news actually enjoyable. Stay informed and entertained, for free.
Your information is secure and your privacy is protected. By opting in you agree to receive emails from us. Remember that you can opt-out any time, we hate spam too!



Ferdinand R. Marcos, Jr speaks to foreign correspondents at his headquarters in Mandaluyong City, Philippines, May 11. — REUTERS By Kyle Aristophere T. Atienza,...


FORMER Socioeconomic Planning Secretary Arsenio S. Balisacan, former Labor Secretary Bienvenido E. Laguesma and migrant workers’ rights advocate Susan “Toots” Ople have accepted presumptive...


By Revin Mikhael D. Ochave, Reporter THE Philippine economy may expand at a slower pace if it fails to become a member of the...


Containers are seen at the Manila port area. — PHILIPPINE STAR/ EDD GUMBAN VARIOUS business groups, which include shipping companies, truckers, exporters, and customs...


UPSON International Corp. (UIC) announced on Monday that it had filed an application for an initial public offering (IPO) that is expected to raise...


FRUITAS Holdings, Inc. reported on Monday that its first-quarter earnings reached P6 million, improving from a net loss of P16 million in the same...

You May Also Like


Having a good Instagram marketing agency to back up your Instagram account is an absolute must going into the new year. With competition stronger...


Ivermectin, an existing drug against parasites including head lice, has had a checkered history when it comes to treating COVID-19. The bulk of studies...


Insomnia is the most common sleep disorder in the global population. Therefore, it is a problem that many people suffer or have suffered throughout...


As a traditionally rigid insurance industry becomes bogged down by antiquated processes and operations, a handful of industry leaders are seeking to shake things...

Disclaimer:, its managers, its employees, and assigns (collectively "The Company") do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

Copyright © 2021 SmartRetirementReport. All Rights Reserved.