Connect with us

Hi, what are you looking for?


Lemi to include MSMEs in its digital platform

TECHNOLOGY company Lemi plans to expand its digital platform to include micro, small, and medium enterprises (MSMEs).

In a statement on Tuesday, Lemi Founder Cheryl Ng said fast-tracking digitalization is the first step in helping small businesses survive the financial challenges posed by the effects of the coronavirus disease 2019 (COVID-19) pandemic.

“We developed a suite of digital solutions specifically to help them generate more revenue and connect with their customers during this critical period,” Ms. Ng said.

Ms. Ng said the company targeted the Philippines due to the number of MSMEs that can benefit from their digital solutions.

“The high digital literacy and smartphone usage among Filipinos is also encouraging — this digital maturity means that MSMEs who make the shift will be able to reap the benefits of digitalization very quickly,” Ms. Ng said.

The company said its lineup of digital solutions is seen to support current government initiatives to increase digital adoption among MSMEs and assist them in finding new markets for their products.

Lemi added that its digital solutions will be offered in one package that will simplify the creation of new revenue streams for businesses.

One of the tech company’s digital solutions is a gamified loyalty program with automated rewards that aims to improve customer engagement and retention.

“Lemi’s offering has no upfront charge and features an intuitive user experience on any mobile device, it helps MSMEs enter the loyalty program space easily and makes them a more attractive option for consumers,” it said.

Other tools that businesses can obtain with Lemi’s digital platform include an advanced customer relationship management system that enables them to send re-engagement gifts to their customers; a custom microsite optimized for search engines (SEO) and cross-platform use; digitized coupon creation, selling and tracking system with customer success analytics; and integrated secure payment systems.

“Customers who wish to further enhance their services will be able to upgrade their plan to Silver or Gold status and unlock more advanced functions, in-depth analytics and exclusive invitations to industry events,” it said.

“To help reduce the burden of cost, Lemi does not charge for setup. It earns revenue on a commission model based on economies of scale — it only becomes profitable with mass adoption,” it added.

Moving forward, Lemi said it aims to onboard 1,000 partner MSMEs in the country and projects mid-double-digit month on month growth by mid-2021.

The company added that it plans to expand its network and bring its digital offerings to MSMEs across Southeast Asia in the future. — Revin Mikhael D. Ochave

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Get the daily email that makes reading the news actually enjoyable. Stay informed and entertained, for free.
Your information is secure and your privacy is protected. By opting in you agree to receive emails from us. Remember that you can opt-out any time, we hate spam too!



By Jenina P. Ibañez, Senior Reporter PHILIPPINE MANUFACTURING activity rose to an eight-month high in November, as new orders increased for the first time...


THE NATIONAL Government’s outstanding debt swelled to P11.97 trillion as of the end of October as it offered more domestic securities, preliminary data from...


MOTORISTS experience heavy traffic along Commonwealth in Quezon City on Wednesday. — PHILIPPINE STAR/ MICHAEL VARCAS BANGKO SENTRAL ng Pilipinas (BSP) Governor Benjamin E....


THE SENATE on Wednesday approved on third and final reading the proposed P5.024-trillion national budget for 2022. Senators unanimously passed the 2022 General Appropriations...


EVERYTHING’s coming full circle from the boy from Cebu who wanted to write but ended up cooking. Myke “Tatung” Sarthou, celebrity chef, started out...


1 of 6 THE VIRTUS awards by the Hotel Sales and Marketing Association (HSMA) Philippines continues to honor professionals and institutions in hospitality: a...

You May Also Like


Having a good Instagram marketing agency to back up your Instagram account is an absolute must going into the new year. With competition stronger...


Ivermectin, an existing drug against parasites including head lice, has had a checkered history when it comes to treating COVID-19. The bulk of studies...


As a traditionally rigid insurance industry becomes bogged down by antiquated processes and operations, a handful of industry leaders are seeking to shake things...


Insomnia is the most common sleep disorder in the global population. Therefore, it is a problem that many people suffer or have suffered throughout...

Disclaimer:, its managers, its employees, and assigns (collectively "The Company") do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

Copyright © 2021 SmartRetirementReport. All Rights Reserved.